Robert Wood Johnson University Hospital Uses Native App Development Platform from MobileSmith to Create Branded Apps

February 4, 2015

RWJUH-app-screen-captureIt would be a big upgrade to have your branded hospital app available for download in the iTunes or Google Play app stores. But how do you build a native app for Apple and Android devices? If your hospital is like most, you don’t have that expertise in house.

The Robert Wood Johnson University Hospital (RWJUH) had built a fully functional Web app for the hospital’s Executive Health program. But it wasn’t a native app. Andrew Quinn, RWJUH Interactive Marketing Director, was wondering how to overcome that obstacle when he got a cold call from MobileSmith. “The Web-based application that MobileSmith has for their clients allows you to drag and drop elements that you want to include and plug them in,” Quinn said. “You don’t need a computer science degree to use this product.” The RWJUH Executive Health native app is now available in the iTunes and Google Play app stores.


This content is only available to members.

Please log in.

Not a member yet?

Start a free 7-day trial membership to get instant access.


Log in below to access this content: