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Optimize your organization’s online presence with insights into successful internet strategies, outstanding healthcare websites, and techniques you can successfully adopt.


Find answers to your most pressing questions with access to digital media healthcare experts prepared to provide practical, authoritative advice.

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Gain access to practical resources covering healthcare provider activities and studies, including news of new websites, apps, resources, suppliers, and products.

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Get the most out of your digital marketing strategy and investments with resources that cut out the hype so you can focus on results

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For a limited time, extend the value of your membership with access to insights, answers, and resources for your entire team. 

Give access to eHealthcare & Trends to up to 9 additional members of your team - for no additional cost. Each user receives their own member account and login. 

It's an amazing value that makes your team better and your job easier!

Train junior staffers on best practices and keep your senior team up to date. They ALL get access to the latest developments and cutting edge strategies from the best minds in digital marketing and communications for hospitals, health systems and other health care organizations.

As a member, you’re in good company

eHealthcare Strategy & Trends members include digital leaders from organizations like . . .

Meet the Experts

Our editorial team works hand-in-hand with leaders who are committed to shaping the future of the industry.

Editorial Advisory Board members and other expert industry sources offer ongoing editorial feedback, write articles, and facilitate direct connections with contacts at hospitals and health care systems.
With their front-line insights and expertise supplementing our editorial team's industry experience, you get actionable, real-world information to help you and your team focus on strategies designed to meet and exceed your organizational goals.

Our Editorial Advisory Board is made up of health care marketing experts like:

Ben Dillon, Chief Strategy Officer & Co-Owner, Geonetric
Ben Dillon

Chief Strategy Officer


A sought-after speaker, writer, blogger and past SHSMD board president, Ben’s an influential voice in healthcare marketing, helping organizations across the country embrace online strategies to engage health consumers.

John Halamka
John Halamka

President Mayo clinic platform

 Leads a portfolio of new digital platform businesses focused on transforming health by leveraging artificial intelligence, the internet of things, and an ecosystem of partners.

Suzanne Sawyer

SVP, Chief Marketing and Communications Officer
Johns Hopkins Medicine

As senior vice president, Sawyer oversees marketing and communications initiatives across Johns Hopkins Medicine, which includes six hospitals.


When you join eHealthcare Strategies & Trends, your satisfaction is guaranteed. If you don't agree that your membership is worth many times the modest membership fee to your organization, just let me know. I will personally see that you get a refund of your entire payment for the current term. No questions asked.

Matt Humphrey

Plain-English Health Care

About Plain-English Health Care

Plain-English Health Care serves marketers, strategists, communicators, digital specialists, planners, C-suite executives, and business development professionals at hospitals, health systems, physician groups, and other health care organizations.

We explore, examine, and celebrate the most impactful, cutting edge initiatives at health care organizations to make our members more informed and their organizations more successful.

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