The Future of Hospital Websites
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March 9-13, 2026
A virtual summit for healthcare marketers and digital strategists
from eHealthcare Strategy & Trends
REGISTRATION FAQ
What is the cost?
This virtual summit is free for professionals working at hospitals, health systems, physician groups, and other healthcare providers.
The registration rate for all other attendees is:
eHST Member Rate: $195
Non-member Rate until 2/6: $295
Non-member Rate after 2/6: $395
Can I get the presentation slides and recording?
All registrants will receive session slides to download as a PDF, and full session recordings to watch on demand.
Do I need to register for specific sessions?
No. Register once, and you'll have access to the full week of sessions.
Can I get volume discounts to register my entire team?
Yes, please contact us for volume discounts.
Other questions?
Please contact us.
Hospital and health system websites are evolving faster than ever.
From AI Overviews reshaping search visibility to the rise of composable CMS platforms, digital teams are under pressure to keep pace with consumer expectations, compliance, and ROI demands.
The Future of Hospital Websites Virtual Summit brings together experts and peers for a week of practical, one-hour sessions that explore the strategies, technologies, and governance models you need to build a flexible, patient-centered digital front door.
Join us for a full week of programming for marketing and digital leaders at hospitals, health systems, and other healthcare provider organizations.
Agenda at a glance
Speakers
Day 1: Monday, March 9
Keynote Panel with Health System Leaders
2:00 p.m. Eastern
The Next Generation of Hospital Websites
Panelists:
- Adrienne Woods, Vice President, Consumer Engagement, Hackensack Meridian Health
- Jeff Stewart, VP, Strategic Marketing, CHRISTUS Health
- Mona Baset, Vice President, Digital Engagement, Intermountain Health
Moderated by:
- Jane Weber Brubaker, Executive Editor, Plain-English Health Care
Day 2: Tuesday, March 10
Strategy & Vision
1:00 p.m. to 2:00 p.m. Eastern
From Digital Front Door to Digital Ecosystem
2:30 p.m. to 3:30 p.m. Eastern
From Cost Center to Revenue Driver: the Hospital Website as a Growth Engine
Day 3: Wednesday, March 11
Content & Search
2:30 p.m. to 3:30 p.m. Eastern
Storytelling that Moves Patients to Action
Day 4: Thursday, March 12
Technology & Infrastructure
1:00 p.m. to 2:00 p.m. Eastern
Creating Flexible Hospital Websites That Grow with Your Organization
Panelists:
- Meghan Eddy Crombie, Senior Enterprise Account Executive, Optimizely
- David Sturtz, Senior Vice President of Product, Geonetric
- Jon Catanese, Manager Digital Communications, MetroHealth
- Aaron Watkins, AVP, Digital Strategy, NorthBay Health
Moderated by:
- Therese Lockemy, Founder and CEO, Inner Path Digital, L.L.C
Day 5: Friday, March 13
2:30 p.m. to 3:30 p.m. Eastern
Closing Keynote
David Sturtz
Senior Vice President of Product
Geonetric
Sponsors
Gold Sponsors
Silver Sponsor
Mona Baset
Vice President, Digital Engagement
Intermountain Health
Jeff Stewart
Vice President, Strategic Marketing
CHRISTUS Health
Adrienne Woods
Vice President, Consumer Engagement
Hackensack Meridian Health
Aaron Watkins
AVP, Digital Strategy
NorthBay Health
Ben Dillon
CEO
Geonetric
Aaron Watkins
AVP, Digital Strategy
NorthBay Health
Mona Baset
Vice President, Digital Engagement
Intermountain Health
Meghan Eddy Crombie
Senior Enterprise Account Executive
Optimizely
David Sturtz
Senior Vice President of Product
Geonetric
Jon Catanese
Manager Digital Communications
MetroHealth
2:30 p.m. to 3:30 p.m. Eastern
From Silo to System: Building a Scalable Location Strategy That Improves Findability
Panelists:
- Ben Dillon, CEO, Geonetric
- Mandi Graham, Application Analyst IV, Billings Clinic
- Jeff Giffin, Digital Marketing Liaison, Billings Clinic
Moderated by:
- Therese Lockemy, Founder and CEO, Inner Path Digital, L.L.C
1:00 p.m. to 2:00 p.m. Eastern
How Content Informs Digital Transformation
Panelists:
- Heather Linder, VP, Brand and Growth Marketing, OU Health
- Kalee Hildreth, Senior Digital Content Strategist, UChicago Medicine
Moderated by:
- Ahava Leibtag, President, Aha Media Group
Jeff Giffin
Digital Marketing Liaison
Billings Clinic
Mandi Graham
Application Analyst IV
Billings Clinic
Ahava Leibtag
President
Aha Media Group
Jon Catanese
Manager Digital Communications
MetroHealth
Meghan Eddy Crombie
Senior Enterprise Account Executive
Optimizely
Ben Dillon
CEO
Geonetric
Jeff Giffin
Digital Marketing Liaison
Billings Clinic
Mandi Graham
Application Analyst IV
Billings Clinic
Ahava Leibtag
President
Aha Media Group
Jeff Stewart
Vice President, Strategic Marketing
CHRISTUS Health
Adrienne Woods
Vice President, Consumer Engagement
Hackensack Meridian Health