The State of Healthcare Digital Marketing

April 30, 2019

Survey Results Are In! Everything You Need to Know to Make the Best Decisions This Year!

An eHealthcare Strategy & Trends webinar on demand for healthcare marketers and digital strategists

Your Presenter:
Ben Dillon, Chief Strategy Officer, Geonetric


Logos for Geonetric and eHealthcare Strategy & Trends

Sponsored by Geonetric and eHealthcare Strategy & Trends


The 9th edition of Geonetric’s Healthcare Digital Marketing Trends Survey is an indispensable resource. It will give you an inside view based on data from over 300 organizations — more than 260 hospitals and health systems and more than 40 agency partners who responded to the 2019 edition of the survey, the largest ever.

This year, Geonetric incorporated feedback from multi-year survey takers who confirmed that this data is a “must have” planning tool for all healthcare digital marketers.

This webinar will be a SNEAK PEEK at the survey report — be sure to attend and you’ll be among the first to see this year’s results!

You’ll Learn:

  • Whether your organization is a leader, average, or lagging compared to the industry overall
  • How much leaders are spending on digital marketing, and the percentage digital marketing is of the overall marketing budget
  • The top goals healthcare marketing teams are working towards
  • How your peers and competitors are using digital technology, from CRM to personalization
  • How leading healthcare organizations structure their teams, determine budgets, manage business listings, allocate resources, and much more.



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Your Presenter


Ben Dillon, Chief Strategy Officer, Geonetric

Ben Dillon
Chief Strategy Officer
Geonetric

Ben Dillon is Chief Strategy Officer of Geonetric, a healthcare digital agency that works with health systems, hospitals, and clinics around the country. A sought-after speaker, writer, and blogger, Ben is an influential voice in healthcare marketing, helping organizations embrace online strategies to engage health consumers. He serves on the editorial advisory board of eHealthcare Strategy & Trends, and is the current president of SHSMD.