What Is the Role of a Marketing Technologist?

January 27, 2017

Ask the Expert, with Marketing Technologist Mayur Gupta

// By Jane Weber Brubaker //

Mayur Gupta

Mayur Gupta

Mayur Gupta is a marketing technology visionary with diverse industry background including C-level executive positions at Healthgrades, Kimberly-Clark, and Spotify. In eHST’s latest interview, Gupta discusses the evolution of marketing from a multi-industry perspective, and shares his thoughts on how digital transformation is evolving in healthcare. Continue reading to learn:

  • Why it’s actually a benefit for healthcare marketers to be latecomers
  • Why the pace of technology development is out of sync with organizations
  • The five big areas any customer would love for healthcare to solve

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