// By Amanda Green // Through a series of mergers and acquisitions, Northwell Health had become New York’s largest health system and now the largest not-for-profit health system in the Northeast. But in a hyper-competitive market with several legacy institutions, it was still an underdog. Discover how Northwell Health grew awareness and patient volume through entertainment marketing.
Any location can become the scene of mass carnage — even a hospital. An AI-powered technology solution that aims to prevent deadly incidents has recently caught the attention of hospitals and health systems looking to improve the safety of patients and providers. Providers in U.S. hospitals have to deal with the results of gun violence Read More
// By Jane Weber Brubaker // Any location can become the scene of mass carnage — even a hospital. Providers in U.S. hospitals have to deal with the results of gun violence all too often when victims of mass shootings are brought to their ERs for lifesaving treatment — if those patients are fortunate enough Read More