What Keeps Healthcare CMOs Up at Night

September 6, 2017

Kathy Divis, president and co-founder of Greystone.Net

We recently asked Kathy Divis, president and co-founder of Greystone.Net, to weigh in on the top concerns of marketing executives in healthcare organizations.

While acknowledging that there are many and diverse challenges in today’s complex environment, Divis is optimistic about the opportunities to choose and use technology to build meaningful relationships with patients.

“I think it’s a really exciting time to be a healthcare marketer. There’s so much going on and so many opportunities to reach out, differentiate yourself, and leapfrog ahead of your competition,” she says.

Read the full interview now: What Are the Top Three Challenges Healthcare Chief Marketing Officers Face?

Best regards,
Matt Humphrey
President

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