8 Steps to Develop and Launch a Successful Healthcare Podcast

June 5, 2024
Rachel Baker

Rachel Baker

More than a third of the U.S. population regularly consumed podcasts in 2022. Should you/your organization start a podcast?

“When I decided to start a podcast in 2022, I was looking for new ways to promote our physicians’ research,” writes Rachel Baker in a new article. “I also knew from a recent pulse survey that my target audience felt overwhelmed by their email inbox and spent a lot of time commuting. Creating a podcast was a great solution.

“Starting a podcast requires a lot of time and a fair amount of budget. So before you jump in, STOP! Think about your goal(s) and determine if a podcast will help you meet them.

“If you decide that a podcast is right for your organization, here’s an eight-step recipe for getting started:

  1. Choose a Topic
  2. Define Your Formula
  3. Set Up Your Space
  4. Invite and Prepare Your Guest
  5. Record
  6. Edit
  7. Publish
  8. Promote.”

Read the full article to discover the how-to’s, tools, and resources you need to develop, launch, and maintain a successful healthcare podcast: How to Start a Podcast

Best regards,
Matt Humphrey
President