data-driven healthcare marketing

Are Hyper-Personalized Patient Journeys Our New Future? How Industry Leaders Are Using AI Agents to Get There

ehst-webinar-251208-ai-graphics-day4session2b

A virtual summit for healthcare marketers and digital strategists from eHealthcare Strategy & Trends

Presented December 11, 2025 at 2:30 p.m. Eastern

Panelists:

  • Andrew Chang, Chief Marketing Officer, UChicago Medicine
  • Chris Hemphill, Founder and Head of Applied Data Science & AI Modular Feedback
  • Paul Lambson, Assistant Vice President, Consumer Technology, Northwell Health

Moderated by:

  • Drew Marlatt, VP, Data Products and Technology, BPD

You’ll Learn:

  • How healthcare consumerism can improve with AI “agents”— autonomous software that can navigate systems, pull data, and complete transactions without human intervention.
  • What it looks like to design systems and processes where consumer interactions feel effortless.
  • What happens when websites are no longer the primary tool for transactions.
  • How AI agents are enabling real-time personalization and eliminating the “one-size-fits-all” healthcare digital experience that has long frustrated patients.

day-4-session-2 Speakers

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