Sarah Sommer, MBAVice President, Digital Engagement
Geisinger
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Sarah Sommer, MBA, is the vice president for digital engagement within the marketing and communications department at Geisinger. She has over 15 years of experience leading high performing digital engagement teams in healthcare medical devices and integrated delivery network industries.
She leads the digital engagement team within Geisinger’s marketing & communications department and is responsible for Geisinger’s enterprise digital marketing and engagement technology portfolio. The digital engagement team partners across the enterprise to support consumers in researching and accessing Geisinger care, programs, and services and to support employee digital engagement and communications.
Prior to joining Geisinger in 2012, Sarah led digital marketing teams for Boston Scientific, a medical device company, where she was responsible for developing and executing digital strategies in support of the company’s Endoscopy, Cardiac Rhythm Management, Electrophysiology, Urology, Women’s Health, Pain Management and Cochlear Implant business units.
Sarah holds a master’s degree in business administration from Harvard Business School.
Sarah has contributed her expertise to the articles below.
When you still remember what someone said in a webinar a year ago, you know it’s someone you’d like to hear more from. Sarah Sommer, vice president of digital engagement at Geisinger, was a panelist in our October 2020 webinar, “How to Build the Case for Increasing Your Digital Marketing Budget in 2021.” It was Read More
// By Jane Weber Brubaker // When you still remember what someone said in a webinar a year ago, you know it’s someone you’d like to hear more from. Sarah Sommer, vice president of digital engagement at Geisinger, was a panelist in our October 2020 webinar, “How to Build the Case for Increasing Your Digital Read More
// By Marlene Kurban // The American Hospital Association estimates that hospitals and health systems across the country have lost more than $200 billion as a result of the pandemic, and total losses may top more than $320 billion by the end of 2020. Patient volume declined significantly this year due to delayed care and canceled Read More
eHealthcare Strategy & Trends presents a member webinar for healthcare marketers and digital strategists
Watch this lively panel discussion with top marketers from leading organizations who will share their insights on how to get the budget you and your organization need to succeed in 2021.