Joe M. Inguanzo, PhDPresident and Chief Executive Officer
Professional Research Consultants, Inc.
Omaha, NE
(800) 647-3322
Follow Joe: Twitter | LinkedIn
Dr. Joe M. Inguanzo, co-founded Professional Research Consultants, Inc. in 1980. What began as a passion for improving healthcare through research-driven insights has grown into a successful business benefiting millions of patients and community members every year as health systems use PRC’s custom research to achieve excellence. Through Dr. Inguanzo’s leadership, PRC has gained recognition for offering the most innovative and sophisticated market research and communication tools available. Dr. Inguanzo has published dozens of articles in industry publications such as Hospitals and Health Networks, HealthLeaders, and Trustee Magazine. He regularly speaks at national healthcare conferences, interpreting the trends revealed in PRC’s national studies and sharing his own extensive experience. Dr. Inguanzo earned his degrees, including his Doctor of Philosophy in Engineering with an emphasis on Statistics and Computer Science, from the University of Nebraska-Lincoln, where he is a member of the Nebraska Hall of Computing.
We’re fortunate at eHealthcare Strategy & Trends to have a talented and dedicated group of advisors with diverse backgrounds and experience — senior executives from leading healthcare organizations, digital agencies, and consulting groups. So when we wanted to get a broad perspective on where things are likely to go as we move out of the Read More
Ask the Expert, with the eHealthcare Strategy & Trends Editorial Advisory Board // By Jane Weber Brubaker // We’re fortunate at eHealthcare Strategy & Trends to have a talented and dedicated group of advisors with diverse backgrounds and experience — senior executives from leading healthcare organizations, digital agencies, and consulting groups. So when we wanted Read More
The eHST Editorial Advisory Board is made up of leaders in the digital healthcare marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people eHST members like you should know about. I’m very pleased to Read More
Health systems today are looking for ways to engage patients, and one important way is through electronic health records (EHRs) and patient portals. To spur organizations to expand their use of EHRs and improve patient engagement, the Centers for Medicare and Medicaid Services (CMS) launched the EHR Incentive Program in 2011. This program has been Read More
// By Lisa D. Ellis // Health systems today are looking for ways to engage patients, and one important way is through electronic health records (EHRs) and patient portals. To spur organizations to expand their use of EHRs and improve patient engagement, the Centers for Medicare and Medicaid Services (CMS) launched the EHR Incentive Program Read More
The eHealthcare Strategy & Trends Editorial Advisory Board is made up of leaders in the digital healthcare marketing field who are committed to shaping the future of the industry. They offer ongoing feedback on our editorial coverage, write occasional articles, and point us to developments and people eHST members like you should know about. I’m Read More
The results of an Economist Intelligence Unit survey, commissioned by Marketo, indicate that 99% of marketers plan to invest in marketing technologies in the next year. Here are other key findings: Impact on Revenue Of the B2C marketers surveyed, more than half (55%) feel that their marketing departments are regarded as little more than a Read More
by Mark S. Gothberg “Humans are fundamentally emotional – rather than analytical – in how they process information and make decisions, and there is no better way to connect with someone’s emotions than through stories,” says Betsy Chapin Taylor, principal consultant for Third Sector Strategy, a healthcare philanthropy consulting firm. Compelling communication weaves together emotion, Read More