Digital Marketing, Communications and Strategy for Healthcare Leaders

How to Maximize Clinic Capacity by Leveraging CRM

June 14, 2023

“What does deep-sea fishing have in common with CRM?” asks Craig Kartchner, AVP of marketing and customer experience at HonorHealth. In a new article, he explores the unexpected parallels between the two and discusses how healthcare marketers can leverage CRM to maximize clinic capacity. He describes the scenario like this: “Years ago, a friend of Read More

How to Create a Boatload of Clinic Capacity — and Quickly Fill It

June 6, 2023

// By Craig Kartchner // What does deep-sea fishing have in common with CRM? To be successful, both require real-time information and open lines of communication. Years ago, a friend of a friend shocked everyone in his circle when he quit his corporate job and decided to become a helicopter pilot. He eventually landed a Read More

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How to Maximize Clinic Capacity by Leveraging CRM

How to Create a Boatload of Clinic Capacity — and Quickly Fill It