Digital Customer Experience in the Time of Coronavirus

// By Hardy Kalisher //

As the coronavirus (COVID-19) pandemic continues to swiftly — and perhaps permanently — alter daily life for millions of Americans, Customer Experience, or CX, can mean the difference between remaining vital and present to your customers and patients. Digital customer experience is more important now than ever.

Healthcare organizations instill a sense of stability for all of us in uncertain times, and with people hunkering down, it requires new and innovative ways of delivering information to reach people where they are. In the past few weeks, organizations across healthcare and wellness have had to adapt to the moment and be supportive to customers and patients in a way that people need right now.