9 Ways to Make Healthcare Website Error Messages More Helpful and Human
A patient spends several minutes filling out an appointment request. They enter their contact information, look up their insurance details, and explain why they want to see a doctor. Then they hit submit.
Kevin Kashou, COO and co-owner of Alliance Innovations
“Invalid submission.”
Now what? Was something missing? Did any of the information go through? Do they need to start over?
A different message would leave them in a better place: “We couldn’t submit your request yet. Please check the highlighted fields below.”
It is a small change, but it gives the person something useful: a way forward.
Healthcare organizations spend a great deal of time thinking about how to greet patients in person. The language on their websites deserves that same care. Before someone speaks to a receptionist or meets a clinician, they may have already encountered dozens of instructions, labels, and messages online.
Together, those words give a website its bedside manner.
Read the full article for nine tips to make often-overlooked error messages more human, because the right wording is a form of caring: What Is Your Website’s Bedside Manner?
Best regards,
Matt Humphrey
President