How Does a Digital Marketer Transition from E-Commerce to Healthcare?
Ask the Expert, with Scott Mowery, Director of Digital Services at Cleveland Clinic
// By Jane Weber Brubaker //
Scott Mowery, Director of Digital Services at Cleveland Clinic, presented at HCIC 2015. His background in e-commerce intrigued us. We wanted to know how it shaped his approach to digital marketing in healthcare. We also wanted to find out about the learning curve, and what it was like to move to healthcare from outside the industry. What did it take to succeed? Read our interview with Scott to learn more about what an outsider can bring to the table, and why taking the time to listen is one of the most important skills.
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