UMass Memorial

Winning Strategies for Digital Physician Engagement

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Six award-winning health systems from across the country set the standard for digital physician engagement. // By Susan Dubuque // A few years ago, due mainly to regulatory considerations, physician engagement meant celebrating Doctors’ Day, and physician practices operated entirely separately from hospitals. Today, things are different. Employed physicians, advances in digital technology, competitive pressures, Read More

eHealthcare Leadership Awards: Recognizing Excellence in COVID-19 Communications

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// By Jane Weber Brubaker // The past 12 months have pushed healthcare organizations to adapt quickly and build resilience to meet the ever-changing circumstances brought on by the pandemic. Communicators in healthcare organizations have had to continuously anticipate the pandemic-related information needs of their organizations and communities and create multidirectional, multiplatform, multichannel communications to Read More

Healthcare Turns to Open Source Software

by Glen Doss A growing number of healthcare or­ganizations have turned to open source software to help manage their websites. Open source software is a collection of tools and technologies that are free to use, modify, and share. Two of the most popular open source plat­forms are the Drupal and WordPress content management systems. Both Read More