eHealthcare Pulse

Is a Central “Command Center” in Your Future?

Learn how one health system developed a centralized unit to monitor its pediatric patients. // By Lisa D. Ellis // Managing the many events and crises that occur in a major children’s hospital requires a lot of oversight and coordination, not unlike skills used by air traffic controllers who coordinate flight patterns for busy airports. Read More

Call for Entries — 2018 eHealthcare Leadership Awards

eHealthcare Leadership Awards

The Call for Entries for the 2018 eHealthcare Leadership Awards is now open. This leading awards program, which draws some 1,000 entries, exclusively recognizes the very best websites and digital communications of healthcare organizations (both large and small), online health companies, pharmaceutical/medical equipment firms, agencies/suppliers, and business improvement initiatives. These awards highlight the role of Read More

iPad Check-In Solution Provides Myriad Marketing Benefits

Sometimes a technology solution adopted by healthcare administrators and clinicians produces unexpected benefits for marketers. CHRISTUS Physician Group, with operations in Texas, Louisiana, Arkansas, and New Mexico, wanted to streamline patient check-in during office visits and improve collection of outstanding balances. To achieve these goals, the organization piloted, then implemented, a digital patient check-in solution Read More

Patient Check-In Tool Drives Benefits for Marketers

// By Jane Weber Brubaker // Sometimes a technology solution adopted by healthcare administrators and clinicians produces unexpected benefits for marketers. CHRISTUS Physician Group, with operations in Texas, Louisiana, Arkansas, and New Mexico, wanted to streamline patient check-in during office visits and improve collection of outstanding balances. To achieve these goals, the organization piloted, then Read More

The Intersection of AI and Healthcare

chat bot with billing agent for piedmont healthcare from Loyal healthcare

The media, including social media, are buzzing about AI, or artificial intelligence. As of this writing in late November, the top trending article on Facebook is “Facebook Is Using Artificial Intelligence to Spot Suicidal Tendencies in Its Users.” On LinkedIn, it is “Where Will AI Increase and Decrease Costs in Healthcare?” Is AI just the Read More

2017 eHealthcare Leadership Award Winners Announced

eHealthcare Leadership Awards

Winners of the 2017 eHealthcare Leadership Awards were announced today at a special keynote presentation at the Healthcare Internet Conference in Austin, Texas. Over 200 organizations, representing a broad industry spectrum, received recognition for their outstanding websites and digital communications. A total of 116 individuals familiar with healthcare and the internet judged the entries. See Read More

Keys To Creating an Effective Chatbot for Your Health System

C Source Chatbot Image

For Jonno Boyer-Dry, creating a chatbot for cancer patients wasn’t a project based on financial goals or institutional efficiency. It was something that emerged out of personal experience. “Part of what is maddening about being a cancer patient is that resources and information are incredibly disaggregated,” says Boyer-Dry, who was diagnosed with Hodgkin lymphoma three Read More

Technology That Engages Patients Emotionally

Shawn Gross, White Rhino

“The robotic yet charming voice of Alexa can help you find a good movie, make a payment on your credit card, get airline fares for a trip to Dublin, or see how many calories are in the banana you’re eating,” notes Shawn Gross, Chief Digital Strategist at White Rhino. “With an estimated 11 million devices Read More

Replace Your Expensive Brochures With Mobile Apps

Printing patient education pamphlets, brochures, and information kits isn’t cheap. It’s one thing if patients actually use them. But do they? Two hospitals thought mobile apps might be a better solution. Luke Poppish is executive director of the OB/GYN service line at South Shore Hospital near Boston, Massachusetts. “Anecdotally, we were hearing that moms would get their Read More

Virtual-Reality Simulations as Part of a Comprehensive Treatment Strategy

// By Lisa D. Ellis // Imagine that you’re lounging on the beach of a tropical island, listening to the waves lapping at the shore, feeling the breeze wafting over your skin, and hearing the seagulls squawk. With the latest virtual-reality tools that exist today, you—and your patients—can have this type of relaxing experience even Read More

Goodbye, Bulky Patient Handbooks; Hello, Service Line Apps

eHealthcare Pulse // By Jane Weber Brubaker // Printing patient education pamphlets, brochures, and information kits isn’t cheap. It’s one thing if patients actually use them. But do they? Two hospitals thought mobile apps might be a better solution. Luke Poppish is executive director of the OB/GYN service line at South Shore Hospital near Boston, Read More

Ten Hacks for Keeping at the Top of Your Marketing Game

Susan Solomon

 eHealthcare Pulse // By Susan Solomon // Programmatic advertising. Demand-side platforms. Private marketplace auctions.* It seems that there’s a “new next thing” in marketing every day. How does a savvy healthcare marketer keep up with it all? While it may appear that staying informed could be a full-time job, here are a few shortcuts and Read More

Healthcare Price Transparency: A Work in Progress

Baptist Health Expense Navigator

A growing percentage of consumers with employer-sponsored health insurance are choosing high-deductible health plans that have lower premiums. Citing data from the Kaiser Family Foundation, Becker’s reported that 24 percent of employees enrolled in high-deductible health plans in 2015, up from just 4 percent in 2006. The downside of HDHPs is that out-of-pocket costs are Read More

Call for Entries — 2017 eHealthcare Leadership Awards

eHealthcare Leadership Awards Logo

This leading awards program, which drew over 900 entries last year, recognizes the very best websites and digital communications efforts of healthcare organizations, online health companies, pharmaceutical/medical equipment firms, suppliers, and business improvement initiatives. Now in its 18th year, the awards program is presented by Plain-English Health Care, publisher of eHealthcare Strategy & Trends and Read More

How 5 Health Systems Are Tackling Price Transparency

Average Price of Vaginal Delivery, by Facility. Source: HCI3 Report Card on State Price Transparency Laws—July 2016

// By Jane Weber Brubaker // The nature of our health system in the U.S. is that it is massively complicated, with many variables that impact price. It’s extremely challenging for health systems to give an answer to a patient who asks a seemingly simple question: How much will this cost me? First a provider Read More

Can Smartphones Help Patients with Behavioral Health Disorders?

Beth Israel Deaconess Medical Center

eHealthcare Pulse // By Jane Weber Brubaker // “One in four Americans experiences a mental illness or substance abuse disorder each year, and the majority also has a comorbid physical health condition,” says the American Hospital Association (AHA). Treating mental illness contributes significantly to overall healthcare costs. Health Affairs reported last year that Americans spent Read More

Messaging App Boosts Patient Satisfaction Scores to 97.5 Percent

Patrick de la Roza

Recently, eHST Editor Jane Weber Brubaker spoke with Patrick de la Roza, CEO of EASE Applications, to learn more about an application credited with raising patient satisfaction scores from 80 percent to 97.5 percent at Nationwide Children’s Hospital in Ohio. “EASE” is an acronym for Electronic Access to Surgical Events. The EASE app is essentially a secure Read More

Digital Messages From the Operating Room Ease Patients’ Anxious Family Members

Patrick de la Roza

eHealthcare Pulse An Interview with Patrick de la Roza, CEO, EASE Applications // By Jane Weber Brubaker // In this interview eHST Editor Jane Weber Brubaker speaks with de la Roza to learn more about the EASE application that is credited with raising patient satisfaction scores from 80 percent to 97.5 percent at Nationwide Children’s. (“EASE” Read More

#PatientExperience: Twitter Offers Valuable Insights

James Gardner

“When you think of using social media to conduct groundbreaking customer research, a hospital probably isn’t the first place you’d look,” says James A. Gardner of Connective DX. But, he points out, “Your patients are talking about you and their experience with your hospital! If you’re ready to listen to these conversations and learn from Read More

Hidden in Plain Sight: Twitter Holds Patient Experience Clues

James Gardner

// By James A. Gardner // When you think of using social media to conduct groundbreaking customer research, a hospital probably isn’t the first place you’d look. But the Computational Epidemiology Group in the Boston Children’s Hospital’s Computational Health Informatics Program (CHIP) is a leader in mining social channels for health-related insights. It is now Read More

Predictive Analytics Platform Optimizes OR Utilization at Boston Medical Center, Improves Bottom Line

// By Jane Weber Brubaker // Hospitals today are coping with severe financial pressures driven by cuts in reimbursement, penalties, and the shift from fee-for-service to value-based models. One company is helping health systems drive out waste and improve efficiency by applying operations management and quality improvement principles developed and refined in manufacturing. “There’s a Read More

2015 eHealthcare Leadership Awards

eHealthcare Leadership Awards Logo

We at Plain-English Media extend our congratulations to the winners of the 2015 eHealthcare Leadership Awards. Presented by Health Care Communications, Rye, NY, the eHealthcare Leadership Awards program recognizes the very best websites and digital communications efforts of a wide range of healthcare organizations. The winners were announced today at a special presentation in Orlando, Read More

Aurora Health Takes a Lead Investor Role in Digital Health Accelerator StartUp Health and Joins AVIA Innovator Network, Signaling Commitment to Innovation That Improves Patient Care

// By Jane Weber Brubaker // In June, Aurora Health Care in Wisconsin announced its investment in StartUp Health, a global entrepreneurship development company. “Aurora Health Care is taking a lead investor role in StartUp Health to help expedite the review and adoption of innovations designed to transform the delivery of care,” says Rick Klein, Executive Read More