Helping Your Healthcare Providers Thrive on Social Media

Ten outstanding posts from hospitals around the country to inspire you and your team.

// By Melissa Sher //

This past September, Healthline and YouGov asked Americans where they got their health information in the past year. Fifty-two percent of respondents said they use social media. That’s compared to 37 percent who said they rely on medical professionals for health guidance.

The problem — okay, one of the problems — is that getting answers to health questions on social media is about as reliable as shaking a Magic 8 Ball.

But it also means there is an opportunity: Your healthcare providers have a tremendous amount to add to the social media landscape, just by being themselves. But what does that look like?

It’s a Florida physician preparing a cot before a hurricane. It’s a medical masterclass about diabetes. And it’s a myth-busting post telling people not to put garlic up their noses. (Yes, people need to be told not to do that.)

Read on for inspiration from hospitals around the country that post regular content from their providers in a variety of formats helping make social media a little… well, healthier. 

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