The COVID-19 pandemic and the rapidly changing competitive environment are making the consumer and patient digital experience a higher priority for healthcare marketers than ever before. This webinar will provide important insights and tips you need to be ready to play a key role in improving your digital front door.
A new eHealthcare Strategy & Trends webinar for healthcare marketers and digital strategists.
- Kendra Calhoun, Senior Vice President, Strategic Marketing & Communications, Avera Health
- Ed Rafalski, Chief Strategy and Marketing Officer, BayCare Health System
- Ben Dillon, Chief Strategy Officer, Geonetric
Watch this webinar and you’ll learn:
- Benchmark where your organization is today
- Set a vision for future improvement based on digital experience roadmaps
- Get leadership and organizational buy-in for digital experience initiatives
- Overcome roadblocks and breakdown operational silos
- Determine pilot initiatives and build on early wins
- Establish and measure key indicators for success
- Put key takeaways to work at your organization
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