As artificial intelligence becomes a primary way patients research symptoms, evaluate providers, and choose where to seek care, organizations face a growing challenge: inaccurate answers can put healthcare brands and patient trust at risk. Learn how AI hallucinations occur, why healthcare is uniquely vulnerable, and what organizations can do to reduce risk.
// By Jared Johnson // As artificial intelligence becomes a primary way patients research symptoms, evaluate providers, and choose where to seek care, organizations face a growing challenge: inaccurate answers can put healthcare brands and patient trust at risk. Learn how AI hallucinations occur, why healthcare is uniquely vulnerable, and what organizations can do to reduce risk.
AI in Healthcare Marketing June 2026 Day 3 Session 2
Presented June 17, 2026 at 2:30 p.m. Eastern
Panelists:
Moderated by:
You’ll learn how to:
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