HIPAA-Pocalypse Now: Understanding the New HHS Guidance, the Implications for Healthcare Digital Marketers, and How to Respond
A new eHealthcare Strategy & Trends webinar for healthcare marketers and strategists
Panelist:
- Ben Dillon, Co-Owner and Chief Executive Officer, Geonetric
Watch this webinar and you’ll learn:
- What the HHS guidance is, and how it relates to PHI and HIPAA
- Why every healthcare organization should be thinking about how they use marketing trackers and other ad technologies.
- Implications for healthcare that go beyond tracking pixels.
- How to engage in a risk assessment process.
- How to develop a process for achieving and maintaining compliance in the future.
And much more!