Focus On Digital Marketing Strategy: Winning Approaches to AI, Data Integration, and Bold Campaigns

December 19, 2025

Exclusive Member Report


Digital marketing has become one of the most powerful drivers of growth and engagement for hospitals and health systems. With more people seeking information and care options online, healthcare marketers must deliver relevant, personalized, and trustworthy experiences across digital channels to drive growth and build stronger connections.

In this new report from eHealthcare Strategy & Trends, you’ll discover how healthcare organizations are adapting their digital marketing strategies with AI, data, and innovative campaigns to connect with patients more effectively and drive measurable results.

You’ll learn:

  • Award-Winning Content Strategies to Navigate Mental Health Services
  • How Marketers Can Embrace AI as a Thought Partner, Not Just a Tool
  • How to Chat with Your Data to Get the Insights You Need Now
  • And more!

Our goal for this report — and all eHealthcare Strategy & Trends member content — is to provide you tools and tips, information and inspiration to help you succeed as a digital leader at your organization. We are confident that you will find high value, actionable ideas you can put to work today.

Featuring insights from:

Emory Healthcare, University Hospitals, Marshfield Clinic, CommonSpirit Health, UCSF Health, Prisma Health, Broward Health, and Acenda Integrated Health