Ignite Excellence: Get an Inside Look at Winning Strategies for Digital Patient Experience

May 31, 2024

See how award-winning healthcare organizations demonstrate best practices in digital strategies to improve patient experience.

// By Susan Dubuque //

susan-dubuqueeHealthcare Leadership Awards offers many benefits to organizations that enter and win. But the award show also provides a valuable benefit to all members of eHealthcare Strategy & Trends — the opportunity to see what leading healthcare systems across the country do so you can adapt and apply these best practices in your organization.

In this article, we give you a peek behind the curtain and share the strategies, implementation steps, and results of some of the winning entries in the Best Overall Digital Patient Experience category.

Patient experience is an essential consideration for effective healthcare marketing today. Patients increasingly view healthcare services through a consumer lens, expecting the same level of convenience, personalization, and seamless experience they receive in other industries.

Building strong patient relationships fosters loyalty and brand reputation, and can help healthcare organizations stand out in a crowded marketplace.

Regulatory bodies and insurers emphasize patient experience metrics as part of quality measurement and reimbursement models. Positive patient experiences support better health outcomes and help providers meet quality metrics, ultimately improving financial performance.

Read the full article to learn how leading healthcare systems enhance marketing efforts by supporting positive patient experiences.

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