Ignore These 5 Digital Marketing Trends at Your Own Peril
Are you ready to run hundreds of micro-targeted campaigns each year?
Kathy Divis, President of Greystone.Net (and member of the eHealthcare Strategy & Trends Editorial Advisory Board) thinks you should be. Not ready to stick your toe in the mobile waters? Divis says, “If you don’t have a mobile strategy, then you don’t have a future strategy.”
In Part Two of our two-part series stemming from Divis’s presentation at the Healthcare Marketing and Physician Strategies Summit in Las Vegas, she sends a wake-up call to healthcare marketers, urging them to think digitally.
In this latest article, you’ll get Divis’s tips on how to:
- Zero in on small, profitable segments
- Track the consumer’s mobile journey
- Make the most of social media
- Become a brand journalist
- Get ahead of the curve with patient communications
Go there now: The Five Digital Trends Healthcare Marketers Can No Longer Ignore.
Best regards,
Jane Weber Brubaker
Editor
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