Marketing Consultant and Senior Strategist
Danny Fell has over thirty years of healthcare marketing and advertising experience working with some of the largest healthcare brands in the country. Nationally recognized for his writing and speaking on topics ranging from healthcare ratings and rankings to digital healthcare strategies, Danny’s articles have appeared in HealthLeaders, Modern Healthcare, Strategic Health Care Marketing and the Journal of Healthcare Management among others. He is the co-author of A Marketer’s Guide to Market Research and a member of the editorial advisory board of eHealthcare Strategy and Trends.
In addition, Danny has served on the board of the Amerian Hospital Association’s Society for Healthcare Strategy and Market Development, and as president of the Tennessee Society for Healthcare Marketing and Public Relations, and is an active member of the American Marketing Association and the American College of Healthcare Executives. In 2012, Dany was honored as the very first recipient of the John A. Eudes Vision & Excellence Award for his contributions to digital marketing and thought-leadership within the healthcare industry.
Danny currently leads marketing strategy within the innovation team at Optum, a division of UnitedHealth Group, and is focused on building and deploying data-driven solutions that improve outcomes, enhance patient experiences and lower the total cost of healthcare.
You can follow Danny’s thoughts on marketing, branding and consumer technology trends on Twitter: @danfell