AdventHealth

AI Helps Healthcare Leaders Turn Intuition into Data-Driven Action

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// By Wendy Margolin // As pressure to personalize the patient journey grows, healthcare organizations that embrace AI are finding ways to move faster and smarter. Discover how three leaders from AdventHealth, UCI Health, and Mount Sinai Health System use AI to turn data into actual improvements.

Harnessing the Power of AI to Extract Value from Data

Anthony Cadieux

// By Jane Weber Brubaker // A panel of experts from AdventHealth, Community Health Network, Ochsner Health, and BPD weighs in on the potential of AI to accelerate analytics and uncover new insights. Here, we share the panelists’ reflections on where their organizations are on the AI continuum, and the essential role of data in leveraging AI.

AI and Data-Driven Transformation in Practice: Stories and Advice from Three Major Health Systems

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A virtual summit for healthcare marketers and digital strategists from eHealthcare Strategy & Trends

Presented December 10 at 2:30 p.m. Eastern

Panelists:

  • John Davey, Vice President Marketing Technology, Mount Sinai Health System
  • Tara Nooteboom, Director of Consumer Digital Strategy, UCI Health
  • Josefer Montes, Executive Director, Marketing & Branding, AdventHealth

Moderated by:

  • Micha Siegel, Director, Product Innovation and Strategy, BPD

You’ll Learn:

  • Examples of responsibly advancing AI data strategies while preserving brand trust and privacy
  • What’s next for personalization, media optimization, and predictive insights
  • What data governance looks like in an AI-powered environment
  • Why aligning data sources is key to AI success
  • How leading teams are using AI to turn fragmented systems into unified performance engines

day-3-session-2 Speakers

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Delivering on the Promise of Data-Driven Transformation

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A virtual summit for healthcare marketers and digital strategists from eHealthcare Strategy & Trends

Presented December 10 at 1 p.m. Eastern

Panelists:

  • Anthony Cadieux, Vice President, Performance Marketing, AdventHealth
  • Anne DiNapoli Block, Managing Director, Data Solutions & Analytics, BPD
  • Brian Gresh, VP, Chief Marketing & Communications Officer, Community Health Network
  • Amber Welch, Vice President of Marketing and Digital Platforms, Ochsner Health

Moderated by:

  • Jane Weber Brubaker, Executive Editor, Plain-English Health Care

You’ll Learn:

  • How to responsibly advance your AI data strategies while preserving brand trust and privacy compliance
  • What’s next for personalization, media optimization, and predictive insights
  • What data governance looks like in an AI-powered environment
  • Why aligning data sources is key to AI success
  • How chat-based tools are reshaping campaign planning and analytics
  • How leading teams are using AI to turn fragmented systems into unified performance engines

day-3-session-1 Speakers

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Even the Experts Have Trouble Finding Specialists

“Few things are more routine — pre-pandemic, anyway — than the semiannual dental cleaning,” says Neal Linkon. “Routine, that is, until the dentist stops in for a quick exam and asks: ‘How long have you had that white spot on your tongue?’ “I had no idea what she was talking about. But the quarter-size white Read More

My Personal “Find a Doctor” Journey

// By Neal Linkon // Few things are more routine — pre-pandemic, anyway — than the semiannual dental cleaning. Routine, that is, until the dentist stops in for a quick exam and asks: “How long have you had that white spot on your tongue?” I had no idea what she was talking about. But the Read More