Submit Your Entry to the 2021 eHealthcare Leadership Awards!
It’s May, and if you’re part of the digital healthcare marketing community, you know what that means… the Call for Entries for the 2021 eHealthcare Leadership Awards is officially open!
What a year it has been. Last year around this time, we were hoping the worst was over and we could begin to get back to normal. Then came surge after surge, usually around a holiday when people have a hard time choosing social distancing over family, friends, and fun.
Recognizing that digital marketing priorities had to make a sharp turn away from normal priorities like patient acquisition and elective surgeries to meet the immense demand for COVID-19 communications, last year we added a new category to the Awards — Best COVID-19 Pandemic-Related Communications.
Not surprisingly, it had more entries than any other category. We expect that trend to continue this year, as the battle against the coronavirus continues to dominate, but now the focus is on getting as many people as possible vaccinated and trying to win the race against new variants.
The pandemic put the spotlight on health disparities in the U.S. We saw vulnerable, underserved communities succumb to COVID-19 at an alarmingly high and disproportionate rate. That fact coupled with the racial reckoning brought on by high-profile, unjust killings of Black people led us to add another new category in 2021 — Best Digital Leadership in Health Equity, Diversity, and Inclusion.
Learn more about the awards, all 22 categories, and how to enter:
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